A day to step out of the day-to-day and step into your strategy.

You’ve built something beautiful but now you’re ready for more clarity, more confidence and a roadmap that actually reflects you.

This isn’t about generic business advice.


This is about refining your unique formula for success - one that aligns with your vision, your values and the lifestyle you’re creating.


From the moment you arrive, this day is completely bespoke.


No templates. No one-size-fits-all solutions.


Just deep, strategic and aligned guidance to help you bring your next chapter to life.

What’s Included

Your VIP Strategy Day runs from 10am – 4pm and includes:

  • A full pre-session questionnaire: so I can tailor the day specifically to your business goals, challenges and dreams.

  • A private strategy session in person with me: inside an inspiring, calm environment where we’ll dive deep into your business foundations, structure, pricing, offers and brand positioning.

  • A personalised action plan: designed to help you simplify, refine and confidently take your next steps with ease.

  • Lunch and refreshments throughout the day: so you can focus fully on your vision without distraction.

  • Two weeks of Whatsapp follow up support: because implementation support is where transformation really happens.

Who It’s For

This day is for the facialist or skin professional who:

  • Feels ready to elevate from working in the business to working on it

  • Wants to refine or restructure their client journey, pricing, or service menu

  • Needs clarity on how to position themselves as the go-to in their niche

  • Is ready to create new offers, systems, or strategies that feel aligned and premium

  • Values intimate, one-to-one mentoring and personalised feedback

Whether you’re refining your established business or setting solid foundations for growth - this day is designed around you.

What We Can Cover

Every Strategy Day is different, but some of the areas we often focus on include:

  • Designing a bespoke client journey that reflects your expertise

  • Creating or refining treatment menus and pricing structures

  • Planning and launching signature courses, memberships, or programmes

  • Streamlining your systems for more ease and flow

  • Developing content and messaging that magnetises your ideal clients

  • Mapping your next 6-12 months in business with clarity and confidence

You’ll leave with complete focus, a renewed sense of direction, and the energy of a business that finally feels like you.

Meet Your Mentor - Sarah Johnson

My mission is to help women feel inspired, motivated and confident to create their dream business.

With over 20 years of industry experience and 17 years of running my own multi-award-winning skin business, I have built a thriving, fully booked facial business from the ground up. I'm best known for my bespoke approach to skincare and my commitment to excellence, I help facialists gain the clarity, confidence and skills they need to create businesses that truly stand out.

Why You Need This

Everything I teach is based on the bespoke approach that built my multi award-winning skin business.

Your VIP Strategy Day is an opportunity to step out of overwhelm and into alignment - to get clear, confident and connected to what you’re truly capable of. You’ll leave with a clear plan, renewed energy and the excitement of knowing exactly what comes next.


Your VIP Day location will be agreed on booking. VIP days are spent in beautiful central locations in Teesside, Durham, York, Leeds or Manchester. Other locations may be available at an additional cost. Please contact me via email [email protected] to discuss location and upcoming available dates.

Pricing options